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Monetization

With GDevelop, you can earn money in two ways:

  • From your games, by selling them or by showing ads inside them.
  • From what you make for other creators, by selling game art or game templates on GDevelop's Asset Store.

Earning money is optional. You can also combine several of these methods, for example show ads in your game and sell its art as an asset pack.

Monetizing your games

Here are the main ways to earn money with a game. Pick the one that fits your game and your players.

You want to... Best option
Sell your game for a fixed price Sell it on a store
Give your game for free and earn from ads Show ads or publish on a platform that handles ads for you
Start earning with zero setup Host it on gd.games

Selling on Stores

Players pay once to download your game. You can sell it on:

  • Steam, the biggest store for PC games. Follow our guide on publishing your game to Steam.
  • Mobile app stores, the Google Play Store for Android and the Apple App Store for iOS. GDevelop exports your game in one click for Android and iOS.
  • Itch.io, a store loved by indie developers. Follow our guide on publishing your game to Itch.io. You can set a price, or let players pay what they want.

Using Ads

Your game is free to play, and you earn money each time an ad is shown to a player.

  • Google AdMob is the most common choice for mobile games. Follow our AdMob guide to add ads to your game.
  • Other ad networks can also work, but GDevelop has no built-in support for them. You would need to add their SDK to your game yourself, which requires programming skills.

Hosting on GDevelop's Platform: gd.games

This is the easiest way to start. Publish your game on gd.games, GDevelop's own game platform, and you earn GDevelop credits each time someone plays your game. There is nothing to set up: no ads to integrate, no store page to manage.

Your credits are added to your GDevelop account. You can spend them in GDevelop on asset packs, game templates, marketing packages and more, to keep improving your games.

If you prefer real money, you can also cash out your earnings from your games dashboard once you have reached $60 USD.

Note

You don't have to earn money on gd.games. If you'd rather not show ads on your game page, open your game dashboard, go to the "Marketing & Ads" tab, and turn the option off.

Publishing on platforms with integrated ads

Some game platforms already have their own ads. You publish your game there, they show the ads, and you get a share of the revenue. You don't have to integrate an ad network yourself.

Selling on GDevelop's Asset Store

You can also earn money without selling a game. The Asset Store is built into GDevelop: creators browse it directly from the editor to find art and ready-made projects. You can sell two kinds of products there.

Whatever you sell, the first step is the same: become a seller. That page explains how revenue is shared, how to set a price and a license, and how you get paid.

Selling an asset pack

An asset pack is a set of game art (sprites, tilesets, UI, 3D models) or sounds, sold as one product. Creators buy it to use it in their own games.

This is a good fit if you're an artist or a musician. You make the content once, and it can be sold many times.

Follow the Submit an asset pack guide. It explains how to prepare your pack, how to put your art into a GDevelop project so it installs in one click, and how to send it to us.

Selling a game template

A game template is a complete, playable GDevelop project. Creators buy it to open it, learn from it, and turn it into their own game.

This is a good fit if you've already built a game. A clear project, with clean events and good documentation, is what makes a template worth buying.

Follow the Submit a game template guide. It explains what to include, the quality we expect, and how to send it to us.